Carrie is the national director of FGC and has over 10 years of qualitative and business-to-business market research experience in China. Carrie has moderated over 1,000 focus groups across a wide range of categories in multiple markets around China including soft drink and alcoholic beverages, FMCG, Personal Care, Finance (insurance and mutual funds), and 3G (mobile phone and laptops) products.

Carrie started her career as a qualitative researcher in AMI (now Synovate). After four years, she joined a 4A advertising company and was responsible for both internal and external research projects. She is highly experienced in the use of various projective techniques and plays a key role in all aspects of each project, including report writing and final presentations. Carrie speaks fluent Mandarin, English, and Shanghai’s local dialect.

Yang Ye is also based in Beijing and has conducted over four hundred focus groups across multiple product categories in the past five years. Yang Ye achieved a master in communication sciences and has played a key role in training junior moderators as well as managing a selection of quantitative projects. Some of the clients she has worked for include, Sony Ericsson, Samsung, Sony, Honda, Toyota, Bentley, Porsche, Intel, Henkel, Suntory, GM, Coca Cola, HP, Microsoft, Panasonic, Nokia, Unilever, P&G and Kirin.

Henry is from Guangzhou and has over 12 years of market research experience in both qualitative and quantitative research. Henry started his career in Synovate (previously AMI) as a researcher and was promoted to a Projector Director. He has rich qualitative market research experience covering a wide range of categories including, automotive, soft drinks, international spirits, beer, household products and personal care He has also wide experience in packaging testing, brand positioning and brand image studies, advertising testing and mystery shopping.

Fred Yan has more than 9 years working experience in qualitative projects program design, data analysis and report writing. Fred has extensive experience in fast-moving consumer goods, real estate, automotive research and other fields. He has conducted more than 50 focus groups.

DeJun Liu comes from Hangzhou and has more than 10 years of qualitative and quantitative market research experience. As the general manager of FGC Hangzhou, he is responsible for all the market research studies in the company, providing professional market research advices to the clients including end-clients, advertising agencies and media companies . He has a wealth of quantitative and qualitative market research experience covering the industries of automobile, soft drink, fruit juice, beer, and health care products etc. He is experienced in product concept test, advertising test, and pricing test. He has worked for clients such as InBev, KK beer, Guangzhou Honda etc.